Thursday 1 December 2016

IMPORTANCE OF COMMUNICATION SKILLS IN BUSINESS


 After knowing the meaning ,characteristics,functions and forms of communication
Today we will talk about the importance of communication skills and its role to build good business.
communication skills are important in any business environment and in many situations such as meetings or negotiations. Some professions, however, require a bit more proficiency in communication skills.

communication skills are important for the following reasons :


1-Builds an effective team

If open communication within a workplace is encouraged, a more cohesive and effective team will emerge. Good communication within a team also tends to boost employee morale. When employees feel that they are well informed of the company’s direction and vision, they will feel more secure within their role. Regular internal communication can also lead to an improved Work  ethic if staff are reminded of achievements and feel that they are working towards a common goal. 



2-Contributes to growth of the company



A lack of communication can lead to the collapse of any organization. Whilst that is a bold statement – without proper marketing collateral and communication internally and externally, most organizations will struggle to survive. Communication can also lead to productivity and helps to avoid unnecessary delays in the implementation of policies


3-Managing employees

When managers are effective communicators, they are more able to inform staff adequately of their responsibilities and what is expected from them. Good communication skills also helps managers to provide constructive feedback to their staff, build better relationships, and understand personal goals that staff may wish to work towards.

4-Builds and maintains relationships

Relationships are built and can be maintained by positive encounters with others. Communication will be key to this process – without effective skills, it will be difficult to   properly construct and foster productive relationships so for these  reasons communication skills are very important.























  

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