ELEMENTS OF PROMOTION

Marketing has 4ps (promotion,product,price,and place) 

Today I will talk about types promotion .

there are five types of promotion.

1- ADVERTISING

Advertising is paid ,non personal communication through various media by organization and individuals who are in some way identified in the advertising message and the main benefit of advertising is informing us about the product.

2-SALES PROMOTION

sales promotion is promotional tool that stimulates consumer purchasing and dealer interest by mean of short -term activities .

3-PERSONAL SELLING

personal selling is face to face presentation and promotion of goods and services .

4-PUBLIC RELATION (PR)

the management function that evaluates public attitudes. changes policies and procedures accordingly ,and executes a program of action and information to earn public understanding and acceptance.

5-DIRECT MARKETING

direct marketing is selling product or services from the organization direct